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- Specifies the number of times your ad is displayed in a given month.
- Specifies the maximum price you are willing to pay each time someone clicks your ad.
- Specifies how closely a search query must match your keyword.
- Specifies what price you must pay for your keywords in order to reach position one.
- Universal Event Tracking
- Data management provider access
- First-party customer data
- Software integration
- Entire accounts
- Individual campaigns
- Specific ad groups
- All of the above
- Video
- Images
- Audio
- None of the above
- All of the above
- Google Ads specialists
- New account managers
- Advertisers who have a large catalog of webpages
- Advertisers who are not familiar with search advertising
- Budget
- Account
- Incremental bid
- Dynamic text
- Each time your ad is displayed on the search results page.
- Each time a customer makes a purchase from your website.
- When your ad goes live.
- Each time a customer clicks your ad.
- Manual
- Enhanced CPC
- Target CPA
- Maximize Clicks and Conversions
- All of the above