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- Third-party verification
- Sensitive categories
- Pre-targeting vertical exclusions
- Pre-targeting URL exclusions
- If they wanted to prevent their ads from running on a specific mobile app
- If they wanted to prevent their ads from running on mobile and tablet devices
- If they wanted to prevent their ads from running on inventory from specific domains, channels, videos, and about certain subjects
- If they wanted to prevent their ads from running on a specific publisher domain
- All publishers are required to adhere to the AdSense policies, which dictate the types of content suitable for ads.
- Publishers tell Google which content is suitable for ads.
- Once Google approves a new publisher, all of that publisher’s content is eligible to serve ads through the Display Network.
- It categorizes content into three categories: low, medium, and premier.
- Third-party verification
- Sensitive categories
- Pre-targeting vertical exclusions
- Pre-targeting URL exclusions
- You
- Industry-respected certification organizations
- Google
- Consumers who watch ads
- Google Display Network Policies
- AdSense Program Policies
- YouTube Community Guidelines
- YouTube Partner Program
- Advertiser friendly content guidelines
- AdSense Program Policies
- Search Network Policies
- Nothing